Media Exec Sean Atkins Reveals Lessons From Digitizing Disney & Discovery

Media Exec Sean Atkins Reveals Lessons From Digitizing Disney & Discovery

By Kendall Fisher, executive producer at Grow Wire


  • Sean Atkins is a leader at the intersection of consumer behavior shifts, technology and digital media.
  • Atkins started his career at Disney and worked his way up to executive positions at massive media companies like Discovery, HBO, Yahoo and MTV.
  • On this episode of "The Grow Wire Podcast," Atkins recounts some of his biggest takeaways from working with these brands, revealing lessons in both what to do and what not to do.



When we hear names like Disney, Discovery, Yahoo, MTV and HBO, our minds automatically categorize them as successful companies that have each done something unique to stand out in the industry.

While that’s a correct judgment to make, it doesn’t mean these powerful brands haven’t faced their fair share of trials and tribulations—some of which are still challenging them today.

On this episode of "The Grow Wire Podcast," host Jason Maynard chatted with Sean Atkins, a digital media executive with experience at each of these companies. Atkins recounts some of the biggest takeaways he’s learned throughout his career—especially at the intersection of consumer behavior shifts, technology and digitization—with lessons business leaders can glean about both what to do and what not to do

Listen to this full podcast episode on Apple Podcasts, SoundCloud and YouTube, and as always, don’t forget to rate, review and subscribe.

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